Once again Google is sending a little warning about thin affiliate sites. Our friend Matt Cutts tweeted today about it and that usually means something is going to happen. While he is talking about auto generated sites that the porn industry is using, if they throw a filter on the search results we could see some good affiliate sites being taken down also.
If I was a merchant and had the same datafeed as the ones I give my affiliates and I also use my main merchant url to give id’s to inhouse affiliates I would be changing that practice asap.
If you are a merchant and you have affiliates outranking you and it is with your datafeed you probably already got caught up in a penguin penalty but this filter will probably really catch you.
|Matt Cutts @mattcutts||Jan 27, 2014|
|A good reminder about thin affiliates, esp. in porn: http://googlewebmastercentral.blogspot.com/2014/01/affiliate-programs-and-added-value.html … Cookie cutter sites usually don’t add value.|
It may be a good idea to read up on Google affiliate programs in the Google Webmaster Guidelines.
Another important page concerning affiliate programs. I wonder if this page existed when Google owned an affiliate network. Either way if you are an affiliate and want to make quality sites I would listen to this page.