There are many ways to find affiliates but actually getting them to sign up for your program is another matter altogether. Lets start with finding affiliates and then tackle the part where you get them to sign up and promote your affiliate program. This will take some time so you need to clear your schedule out for starters.
To find affiliates a good first step is to go to an affiliate forum Abestweb. This is one of the largest affiliate forums around and you can recruit some affiliates there. Sign up and make a few good quality post and some affiliates will notice you. Don’t be spammy and say “Here is my program it is the best” because affiliates see right through that stuff and you will not get anyone to sign up. Now they don’t allow signatures at Abestweb until you are a quality member so just stick it out. Affiliates like to see that your program is going to stick around and by you sticking around it becomes a good example. Join in and become an active member there and you will reap long term benefits. If you want to make the process a lot quicker you can buy an ad there for $75 and announce your program and you can also do what is called an email drop to their members.
Before you do an announcement of your program make sure that your commission rates are inline with your competition and your website has no links out to other websites on the landing pages. Affiliates like to send traffic to a converting page not a page where their traffic can go to other places and commissions are lost.
Find Your Competitors Affiliates
Take a few minutes and do a web search for your competition and your keywords and see what comes up. You may find that your competitors affiliate’s are doing well in the search engines. Send them an email and see if they would like to join your affiliate program. I bet that you can find your competitors affiliates rather easy. There is software that allows you to do this also but doing a quick keyword search can yield the same results. You are not looking to steal all your competitors affiliates just his good ones.
Set Up a Pay Per Click Campaign
You can spend money using pay per click to find affiliates. Take your best converting keywords and add affiliate program to it and you can find many affiliates looking to make money in that niche. It could be costly as your competitors may click on your pay per click ads but you are sure to find quality affiliates. The affiliates line of thinking is if you can afford a pay per click campaign you can have money to pay me also. It builds trust right away which is something your affiliate program could always use.